CASE STUDY
WEAVING TOGETHER ART & DESIGN
When Tidelli wanted to draw attention to the hand-woven material at the core of their collection, we produced a themed panel circling that same topic and set up an interactive loom with hands-on instruction in the art of weaving. It was a subtle yet thorough means of communicating the brand’s message and elevating the process through the association and influence to high-profile talent.
LALA MAGAZINE PANEL PANEL DISCUSSION AND INTERACTIVE EXHIBIT AT WESTWEEK IN THE PACIFIC DESIGN CENTER FEATURING:
Brigette Romanek
Erinn V
Artist Dedrick Brackens
Esther Kim Varet of VSF Gallery
LALA Editor Jessica Kantor
Hosted by Tidelli Outdoor Living